jstor.org SEO & AI Search Report
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JSTOR is a digital library of academic journals, books, and primary sources.
Analyzed 6/2/2026, 1:45:47 PM · https://jstor.org
D47Overall
68C
11F
20F
90A+
SEO
- ✓Title tag present10/10
- ✓Meta description present10/10
- ✗H1 heading present0/10
- ✓Canonical URL set10/10
- ✗Open Graph tags present0/10
- ✓sitemap.xml found10/10
- ✓robots.txt found10/10
- ◐Images have alt text8/10
- ✗Internal links present0/10
- ✓Structured data present10/10
AI Visibility (AEO)
- ✗Organization schema0/15
- ✗FAQ schema0/15
- ◐Substantive, descriptive content (heuristic)11/15
- ✗Company/brand identity (About page or Org schema)0/10
- ✗Author / publish date present0/10
- ✗Structured heading (single clear H1)0/10
- ✗External source/citation links0/10
- ✗Industry/location info0/10
- ✗Price/product info0/5
Schema
- ✓Any JSON-LD present20/20
- ✗Organization0/15
- ✗FAQPage0/15
- ✗LocalBusiness0/15
- ✗Article or Product0/15
- ✗Breadcrumb0/10
- ✗Author/date structured0/10
Technical
- ✓robots.txt found15/15
- ✓sitemap.xml found15/15
- ✓Canonical URL set15/15
- ✓Mobile viewport meta15/15
- ✓Language attribute set10/10
- ✗Open Graph tags0/10
- ✓Title length is optimal10/10
- ✓Description length is optimal10/10
How to improve
Based on this report, here are the highest-impact fixes for SEO and AI-search visibility:
- →H1 heading present: Add a single, descriptive <h1> heading.
- →Open Graph tags present: Add og:title, og:description and og:image for rich previews.
- →Images have alt text: Add descriptive alt text to your images.
- →Internal links present: Link to related pages within your site.
- →Organization schema: Add Organization JSON-LD so AI engines understand your brand.
- →FAQ schema: Add FAQPage JSON-LD — AI answer engines frequently cite FAQs.
- →Substantive, descriptive content (heuristic): Add clearer, more substantial text describing your service.
- →Company/brand identity (About page or Org schema): Add an About page or Organization schema stating who you are.
- →Author / publish date present: Show an author and publish/updated date for credibility.
- →Structured heading (single clear H1): Use exactly one clear <h1> as the main heading.
- →External source/citation links: Cite reputable external sources where relevant.
- →Industry/location info: State your industry and location (LocalBusiness schema helps).
- →Price/product info: Add Product/Offer details with pricing where relevant.
- →Organization: Add Organization schema.
- →FAQPage: Add FAQPage schema.
- →LocalBusiness: Add LocalBusiness schema with address and hours.
- →Article or Product: Add Article or Product schema as appropriate.
- →Breadcrumb: Add BreadcrumbList schema for clearer navigation.
- →Author/date structured: Mark up author and dates in your schema.
- →Open Graph tags: Add og:title, og:description and og:image for rich previews.
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